Audience Overview

From its very beginning, American Nurseryman recognized the need for an integrated approach to industry coverage. To this day, it remains the only publication to do so. We reach growers, landscape professionals and garden center retailers — all professionals who work with each other day to day.

13,243

Magazine Subscribers

30,000+

Avg Monthly Pageviews

19,600+

Avg Monthly
Users

19,000+

eNews Subscribers

6,200+

Social Audience


Looking for a copy of our audited Brand Report? Download our new statement.

A Growing Audience: YOY Double-Digit Increases

Avg Monthly Users
+0%
Avg Monthly Sessions
+0%
Avg Monthly Pageviews
+0%

Web Traffic by Device

33%

Mobile

52%

Desktop

15%

Tablet

Purchasing Power

95% of American Nurseryman readers are “involved in some way” when it comes to the purchase of process product/services
for their organization.

Business Class

Job Title

Landscape Business, Garden Centers, Nursery Retailers and
Mass Merchandiser
82.4%
Grower, Rewholesaler
11.4%
Education, Extension, Botanical Gardens, Arboretums, Corporation/Government/Institution and other allied
Green Industry Professionals
6.2%
Owner, Partner, Executive, Administration
84.2%
Middle Manager, Specialist
13.6%
Other Titled Personnel
2.2%

*Sources: June 2017 BPA Statement; Google Analytics; Readex Research Survey